A95332 Digital Innovation

Scuola di Economia e Management
Syllabus
Academic Year 2018/19 Second Semester

foto
Docente TitolareSamuele Astuti
E-mailsastuti@liuc.it
Office"Torre" (main tower), 2nd floor
Phone

Learning Objectives

This course leverages on the fundamentals of management and computer science to introduce the main issues related to the use of Internet to achieve strategic business results. More in detail, students will learn:
- strategic management methods specifically appropriate to assess the potential impact of Internet-based technologies on the value chain;
- new tools, trends and technologies that may enable enterprises to achieve competitive advantage in next years;
- business models of innovative companies and start-ups;
- key strategic, policy and economic aspects of digital innovation; 
- new economy dynamics and trends, figuring out competitive forces shaping global markets.

Learning targets

The course aims at enabling students to build knowledge on Digital Innovation and become confident with the architecture of the underlying information technology and the models to leverage IT towards business results. During the course we will use a mix of lectures, case study discussions and project work, to accomplish the course objectives and to evaluate our understanding of the concepts and analytical techniques covered.

Course Content

Students are required to prepare in advance the readings that will be indicated by the teachers on which they can be based individual or group work in the classroom and assignment to be carried out and presented during the course

Course Delivery

Lessons are divided into 32 hours of frontal teaching and testimonies

Course Evaluation

Attending students
The final evaluation will be based mainly on assignments given during the course and in class participation. A possible final written exam will be worth no more than 30% of the final grade. The different parts will weight as follows: 
- in-class participation (at least 25% of the final grade);
- assignments (at least 45% of the final grade): discussions and/or short project works about mini-cases and/or short articles; one final larger assignment to groups of 2-3 students;
- final written exam (no more than 30% of the final grade – optional)
The teaching material will be made avilable on myLiuc

Non-attending students
Written exam based on the slides available on the course page and from the following textbook:

=> Innovation and Transformation - Basics, Implementation and Optimization
Authors: Kaschny, Martin, Nolden, Matthias 

https://www.springer.com/us/book/9783319785233 (available at the library) 

Syllabus

Session 0
Hours of lesson: 0
Instructor:

Topics:

1 intro - Digital Innovation architectures
2 Business Model Canvas
3 Digital Business Strategy  - Digital Business strategic tools 1
4 if class is small: hackaton 1, developing ideas (if clasS is big: digital tech emerging trends)
5 if class is small: hackaton 2, developing ideas (if claSs is big: Big Data)
6 Digital Business strategic tools 2  - Testimonianza Analytics
7 Mobile
8 Final project presentations

Readings:


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