Chen, Chi-yun
Personale docente
E' possibile trovare la persona:
Edificio Torre Settimo Piano
E-Mail: cchen@liuc.it
Dall'interno dell'Ateneo è sufficiente comporre le ultime 3 cifre del numero telefonico
Curriculum Vitae
Titoli di studio: |
Ph.D (2008) in Business Adminstration. Manchester Business School, UK. |
Posizioni presso altre università: |
Assistant Professor Marketing Department, IESEG School of Mangaement. |
Attività di ricerca: |
Service Innovation, Business-to-Business Interaction, Key Account Management, Language in MNCs |
Principali pubblicazioni: |
Fletcher-Chen C., AL-Husan SF, Baddar F., (2017), Relational Resources for Emerging Markets' Non-Technological Innovation: Insights from China and Taiwan, Journal of Business & Industrial Marketing , 32 (6), pp. 876-888 017. Baddar F., Fletcher-Chen C., Batt P., (2017), [Guest editorial] Networks: Relationships and Innovation, Journal of Business & Industrial Marketing , 32 (6), pp. 773-776. Fletcher-Chen C., (2015), Impact of Language Diversity and Social Interaction on Knowledge Transfer, Journal of US-China Education Review , 5 (3), pp. 159-180. Fletcher-Chen C., Baber W., (2015), Practical Business Negotiation , 978-1-138-78147-1, Routledge, London, 256 pages. Fletcher C. Chen, (2019), Complex negotiation Among triadic business firms , The Case Center , case study 519-0006-1, 519-0006-8 teaching notes. Fletcher C. Chen, (2019), Information Delivery: Lost In Transmission , The Case Center , case study 419-0059-5, 419-0059-8 teaching notes. Baber W., Fletcher-Chen C., (2018), Intellectual Property Negotiation between Mukashi Games and Pixie , The Case Center , case study 318-0033-8, teaching note 318-0033-8B. Fletcher-Chen C., Schmid P., Baber W., (2017), Electro Car Merger Negotiation , Case Case 317-0215-1, teaching note 317-0215-8, teaching note supplement 317-0215- 8B, technical note. |