A14908 Entrepreneurial Experience

Scuola di Economia e Management
Syllabus
Academic Year 2019/20 First and Second Semester

foto
Docente TitolareStefania Ferrario
E-mailsferrario@liuc.it
OfficeBuilding M11 wing 1, Second floor
Phone

Learning Objectives

Students will be able to discover the local entrepreneurship ecosystem and learn from the experiences of entrepreneurs while participating in talks, organizing workshops and visits to companies, co-working spaces and innovation hubs.

Learning targets

Students will be able to foster their entrepreneurial confidence while building a strong network and understand the road map to build successful start-ups in different sectors.

Course Content

Customer segmentation

Collaboration and Open Innovation

Failure

Women and Entrepreneurship

Trend safari

Personal branding

Business presentation

Start-up Simulation

 

Course Delivery

Participatory course with events, workshops, and guide sessions and visits.

Course Evaluation

Active participation on course activities (30%) start-up simulation (70%).

Mandatory Attendance: 7/10

 

Non attending students: individual assignment. The assignment requires students to create a detailed an entrepreneurial profile of a recent italian innovator. Please contact che course leader for instructions and content of this assignment.


in order to have access to the complete syllabus please enter on the student self service