Scuola di Economia e Management
Short Syllabus
Academic Year 2012/13 Second Semester
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Learning Objectives
At the end of the course the student will be able:
(a) To identify and analyze firm-specific objectives and organizational, pricing and marketing strategies tailored to business success under specific market structures.
(b )To address the extent to which government intervention into markets in the form of antitrust enforcement and/or regulations may affect the specific structure of the market and firm strategy.
(c)To develop a focused, well-defined lobbying/public affairs strategy.
Course Prerequisite (no exceptions): The course is meant for graduate students in economics who have a solid foundation in micro and macroeconomic theory. Undergraduate students who have completed at least the first two years of their undergraduate studies in economics can be admitted to the course only upon permission of the instructor.