Scuola di Economia e Management
Short Syllabus
Academic Year 2012/13 First Semester
Learning Objectives
At the end of the course the student will be able:
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To understand the fundamentals and variables that determine the competitiveness
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To discriminate relevant levels of competitiveness and the interrelationship between them
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To identify the characteristics of the business environment in order to enhance productivity, efficiency and social achievements
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To decide on the location of greatest potential in the process of internationalization
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To define strategies to improve the competitiveness of enterprises and their location
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To establish the role of entrepreneurial processes in competitiveness
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To learn through the use of case studies of competitive success that have taken place in different real situations
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To deepen the study of a situation or case that is of your interest
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